Human Processor

Intel was launching its new processor chip in Brazil, targeting digital artists, creators, and producers. To promote it, we created a live interactive experiment, turning a hip-hop artist into a human processor. The project occurred at the Creators Project, an art and technology festival.

2011

Agency: DDB Brazil
ECD: Marco Versolato
CD: Moacyr Netto
AD: Fabio Benedetto
CW: Estevão Queiroga
Director: Leandro HBL / Mosquito Project